A mobile billboard has over 400 sq ft of advertising space… that’s huge!
Curbside signs display your ad on both sides, with 32 sq. ft. on each that’s easily seen while driving by.
This is advertising that you can’t miss and people will remember it!
Applied Analysis did a study on the Las Vegas Strip of which advertisements tourists remembered the most. Mobile billboards were the overwhelming winner with 53% specific recall!
This was the highest ranked outdoor advertising media by double digits – 11% over the rest (buses, taxis and stationary billboards).